Moosehead Breweries moves in to small-batch with new brewery concept

The company is in the early stages of planning the development that will also comprise an area for training, tours and beer sales.

According to Moosehead, its brewers will be able to use small-scale brewing systems to create a new series of small batch brews.

These will then be available for sale at the new brewery, at licensees, and at retail outlets.

Andrew Oland, president and CEO of Moosehead Breweries that celebrates its 150th anniversary next year, explained: “We see this new brewery as a way to continue to express and explore our passion for beer.

“It will also allow us to connect with our customers and be an active participant in the local beer community.”

Moosehead’s Main Street West location will remain the company’s home and principal brewery.

However the new small-batch brewery, which is pitched as a centre for education and innovation, will include two small-scale brewing systems.

Thus will allow the company to explore new product development and new brewing techniques.

He added: “It is very exciting to imagine what this brewery could be.

“Once we select the location, we’ll get down to detailed operational planning – deciding exactly what the brewery will have to offer, beyond the actual brewing, that is.

“These days, beer drinkers are interested in experiencing not just new beer styles, but the beer-making process itself.

“This brewery will allow us to deliver on those experiences in a very meaningful and personal way. We can’t wait to get started.”