Foam is a defining characteristic of beers across the globe, with different cultures embracing different styles of beer foam. Just think of the dense nitrogen-enriched stout heads, frothy German lager coifs, and Belgian beers poured with foam so ample and meringue-like, it persists until the last drop (we’re looking at you, Orval). However, foam is…
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When Rob Hern helped launch Short Finger Brewing Co back in June 2015, it was a statement of intent. A concerted move away from his experiences in large-scale brewing, Rob, along with his wife Kat Rogers-Hern, started their business with the aim of educating, aiding and enabling the homebrewers of Waterloo and beyond. It’s something…
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In an age of frenetic beer release schedules, launching the first addition to your core range in more than four years is something of a lesser seen approach to business. But playing the long game in only releasing a new beer when it’s been dialled-in, and when the time is right, is the Muskoka Brewery…
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Providing the logistics for the fast-paced and ever-changing craft beer industry is not for the faint of heart, but thankfully the sector is up to the task, vice president of sales and marketing at TNG. As everyone who is reading this magazine knows, the craft beer Industry is one of the best industries for developing…
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Engaging in a partnership with the right craft beer club can certainly help to accelerate the growth of your brewery’s market share, but it can also hurt it. If you aren’t partnered with a craft beer club, why not? If you are, what are they doing for you to help you grow? Is the reward…
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It really doesn’t matter whose sales philosophies we should follow. What will truly inspire success is a vision of growth and partnership. And that means that all sales people should be inherently connected with the goals and aspirations of the brewery, explains Roger Mittag, founder of Thirst for Knowledge Inc and creator of the Prud’homme…
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Reid’s Dundurn Ale is no ordinary beer. Brewed at Valentino’s Restaurant in Westdale by Devyn Prince-Reid, the beer is named after William Reid, the 19th century Head Gardener at Dundurn Castle. Wayne MacPhail takes up the story. It’s late fall and Devyn Prince-Reid, the 32-year-old brewer at Valentino’s Restaurant in Hamilton, Ontario is standing in…
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Providing the logistics for the fast-paced and ever-changing craft beer industry is not for the faint of heart, but thankfully the sector is up to the task, explains Robert Smith, vice president of sales and marketing at TNG. As everyone who is reading this magazine knows, the craft beer Industry is one of the best…
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Not everyone has a job where they get to buy more than 1,000 cans of beer in a few short weeks. However, that was the task that Niagara College, in partnership with the Ontario Craft Brewers, had this summer. Why? It’s all part of the “Ontario Craft Beer Quality Review” study conducted at Niagara College…
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Fermentation and yeast have always been key drivers when it comes to innovation in beer production. However, that role is even more pronounced today, explains JoAnne Carilli-Stevenson, global key account manager at White Labs. Craft Brewing is a global phenomenon and not just because of the growth or number of new breweries. It’s because of…
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